As I wrote previously, TED Active certainly was. In fact, it was exhausting. With about 50 different talks during the week (starting as early as 8:15 a.m. and running through 7 p.m.) it was difficult to keep up. I’m fairly sure not everyone managed to catch every talk. A few days I ago I received a link to the unedited talks so I can watch the ones I missed.
On Tuesday (3/17) there was an opportunity to sign up for a fifteen-minute salon* on Thursday to either give a talk or curate* one. I really hadn’t intended on presenting anything myself but I went ahead and signed up. I wasn’t really sure what I was going to say, but I’ve given talks on our metric system problems before—just not to an international audience—and would need a different take on what message I wanted them to leave the presentation with.
Those who had signed up for the salons (there were five of us in all) received an email late Wednesday that if we wanted to have visuals, we needed to get them to the coordinator by 6 p.m. that evening. By the time I got back to my hotel room, I had about an hour to pull something together.
I was able to grab images I’d used for previous presentations, so I hurriedly pulled together nine slides including a cover slide titled: The United States and Metric System Adoption: What’s the Deal? I managed to submit them with 20 minutes to spare.
From then on, I skipped TED activities so I could rehearse for Thursday afternoon. (More than once I considered I must be nuts to present to people who been watching professionally-coached talks all week.) I had decided I’d talk for 10 minutes and then open it up to questions and comments. I really wanted to hear what people from other countries would have to say on the subject. I didn’t think I’d get a large audience since there were concurrent events taking place, however, I’d have a chance to answer a question I’d had for myself: “What could I say about why the United States wasn’t using the metric system?”
I’d designed the slides before I’d really had a chance to think about what I was going to say so I tried to pull together a cohesive message to go with the visuals. I knew I didn’t have time to get the presentation perfect but I decided to treat it like an audition for a TED talk so I kept at it. I knew the salon talks would be recorded and I might be able to leverage that if there weren’t any restrictions on use. (Oh, and as long as I did a halfway decent job.)
I was the first person to talk during the session and the audience had grown to about 30 people by the time I finished. My final slide was a call to action: If you’re American, please be aware of our situation and help us move toward metric adoption. If you’re not, please stop enabling us. If you are really worried about us “not getting” a weight or measure, don’t include our measures. Instead, use the metric measure and then tell us it’s “about the height of the Eiffel Tower,” or “about the weight of three medium apples,” and take away our crutch so we better realize we’re out of step. When I’d finished, the reception was quite warm.
At the end of my presentation I did have time for questions. The first one I got was “How long did you think it would take to convert?” My answer, based on various things I’d seen over the years, was that five years was a reasonable time frame.
Another person mentioned the fact that we destroyed a Mars orbiter back in 1999 due to the confusion of two teams using both metric and U.S. customary measures. It literally crashed into the surface of the planet. I’ve updated the full costs associated with the mission and it comes close to a $1 billion dollar loss.
A news release from the time noted:
The peer review preliminary findings indicate that one team used English units (e.g., inches, feet and pounds) while the other used metric units for a key spacecraft operation. This information was critical to the maneuvers required to place the spacecraft in the proper Mars orbit.
I did specifically ask for feedback from someone who was in the audience for my whole talk. He told me he’d coached people for TEDx talks and the only thing he’d change was the visuals.
Hey, it was the best I could do in less than a hour.
* TED terminology